With trying to keep my lip color for12hr shifts with liquid lipsticks and stains (still working on the 12hr thing) AND trying some of the new lip plumbing products, I basically did some lip and surrounding skin damage! After trying several lip conditioning masks/hydrating lip products, I remembered having a trial size of this I liked. The dryness was gone after 2 nights use!:) it is thick, so I use at night. I also like the rose scent, but it is strong enough to be a trigger if your sensitive.